The social enterprise “Esnaf” is an internet platform for the promotion of handicrafts, but there is also a physical space, a shop in the center of Skopje. What sets it apart from other creative platforms is the way it combines business and social equality.
The uniqueness of handicrafts, the spirit of tradition, the power of fused ideas and actions, mutual learning, cooperation and support and promotion of green businesses that do not harm nature are the specifics offered by the new platform for development of small craft businesses, “Esnaf”.
It is a social enterprise that strengthens the vulnerable categories, contributes to an equal society, creates employment opportunities for vulnerable citizens, strengthens the skills and capacities of artisans and all who want to bring their hobby to a professional occupation.
“Esnaf” was founded by the Institute “Creative Macedonia” and is an online platform for the promotion of handicrafts, but there is also a physical space, a store in the center of Skopje. What sets it apart from other creative platforms is the way it combines business and social equality. The founder, Izabela Sokolovska says that the idea came to her two years ago, when she started working for “Creative Macedonia”. She saw the challenge of artisans in how and where to sell their products.
Sokolovska explains about the birth of “Esnaf”
She adds that bazaars are a great opportunity where new craftsmen and artisans have the opportunity, in addition to the chance to sell, to meet other artisans who rule this world well and learn a lot from them: